ForexAikido
Branding & Social media
Client
Forex Aikido
Industry
Forex trading
Services
Branding and social media
Location
London, UK
About
Forex Aikido is a forex trading company based in London, combining operational discipline and training for traders who want to navigate the markets with method. To stand out in a sector saturated with generic imagery, they needed a strong visual identity and social communication aligned with their positioning.
Challenge & Solution
Challenge
Translating a brand evoking control, precision and Eastern philosophy into a modern, credible visual system for the international financial market, avoiding trading-account clichés and building recognisability on social.
Solution
We developed the logo, visual identity and social media design from a distinctive concept combining rigour and character. Palette, typography and editorial templates build a coherent ecosystem ready to be applied across every communication touchpoint.
The process
Discovery
Briefing · Brand analysis · Roadmap · Moodboard
Branding
Logo concept · Visual identity · Palette and typography · Brand guidelines
Social media
Post templates · Story templates · Asset kit · Tone of voice
Delivery
Final review · Asset export · Social formats · Handoff
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