Zenith
Website & UX/UI
Client
Zenith
Industry
Wellness
Services
Web design
Location
Italy
About
Zenith is an Italian app dedicated to mental wellness, with meditation and yoga paths designed for people who want to take care of themselves every day. They needed a website that communicated this philosophy with the same calm and clarity the product promises.
Challenge & Solution
Challenge
Translating onto a web page the inner experience a wellness app promises, in a crowded market where standing out requires a visual and narrative identity capable of conveying calm and trust at first glance.
Solution
We designed a website with an aesthetic aligned with the brand's values, a simple architecture and a tone that guides users toward downloading the app, letting the visual experience speak before the words.
The process
Discovery
Briefing · Brand analysis · Roadmap · Moodboard
Strategy
Target definition · Content architecture · Wireframes · User flow
Design
UI design · Components · Responsive · Visual identity
Development
Development · Optimisation · Testing · Delivery
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